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‘Say it with seafood’: Industry urges lovers to buy Aussie

Australia’s seafood industry is urging consumers to “Say it with seafood” this Valentine’s Day in a bid to give the industry a much needed boost as it grapples with the flow on effect of the summer’s extreme weather and coronavirus.

“This Valentine’s Day we are urging Aussies to ‘Say it with seafood’,” Seafood Industry Australia (SIA) CEO Jane Lovell said.

“It’ll come as no surprise that our many in our industry have been doing it rough lately. From drought to catastrophic fires and flooding rain; coupled with export and now domestic market disruption due to the cancellation of sales into China, we need Aussies to share the love this Valentine’s Day and ‘Say it with seafood’.

“Are you tired of the usual Valentine’s Day gifts? Don’t flounder for something out of the box when Aussie seafood is right under your nose. A dozen oysters or a posy of pippies would make the perfect present, and who wouldn’t want a leatherjacket?

“Oysters are always associated with Cupid’s big day, but why not dust off the fry pan, get in the kitchen and cook your Valentine an entire seafood platter?

“We all know seafood is touted as an aphrodisiac, and scientifically it’s true.

“A recent study has shown couples are 39 per cent more likely to be intimate on days when they have both eaten seafood.  And, those who ate at least two portions a week romped an average of eight times per month, compared to six times for those who ate less.

“Seafood is very high in protein, and researchers say protein-rich seafood like tuna, sardines and salmon can give your libido a boost and improve your stamina.

“Aussie seafood is one of the cleanest and greenest protein sources in the world. So whether you’re picking a restaurant, cooking crab to serve at sunset, or making a last-minute dash to the shops for a gift to celebrate the international day of love, make sure you ‘Say it with seafood’.”


For more information or to organise an interview with SIA CEO Jane Lovell please contact Media and Communications Manager Jessica McInerney on

E: [email protected]

M: 0420 695 431